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Content and Digital Specialist

Location:Remote, All States
Benefits:Excellent Benefit Package Offered
Employment Type:Full Time

If you are passionate about transforming communities with a mission-driven organization, then we have the opportunity for you!

This position may be located remotely but preference will be given to qualified local candidates.  

Reporting to the Deputy Chief of Staff, the Content and Digital Specialist will serve as a key member of the LIRS Communications and Marketing Team and will be responsible for developing and implementing creative digital marketing strategies through web content management, tracking metrics, managing organization wide e-mails, social media, video, graphic design, paid media, search engine optimization, and more. They will work across the organization to design and support communications-related projects and events and support the communications and marketing department.


Key Areas of Responsibility


  • Responsible for managing all social media accounts for LIRS, as well as for our President & CEO, which includes developing content, graphics and video as needed
  • Develops and executes on a proactive, weekly social media calendar for LIRS and the President/CEO\'s social media accounts
  • Assists in writing, creating, editing, delivering, and optimizing a range of communications materials including op-eds, blogs, and various external-facing materials
  • Responsible for coordination and oversight of department and President\'s Office-led events (many of which are currently virtual), including logistics, run of show, event marketing, and relevant content
  • Responsible for drafting, designing, scheduling, and sending event-related e-blasts
  • Manages LIRS email lists, including related consolidation and organization of lists
  • Works collaboratively to conceptualize and advance e-mail, social media, and various digital advertising campaigns and initiatives that support LIRS\'s organizational mission and strategic objectives, with an emphasis on heightening awareness of LIRS programs
  • Tracks and provides updates on social media, digital, and web-based metrics
  • Monitors digital media trends and helps to brainstorm strategies to advance online performance; establishes and reports on benchmarks to measure engagement with/impact of LIRS communications efforts
  • Grows and cultivates LIRS\'s online community through innovative digital marketing strategies
  • Brings new ideas, tools, technologies, and insights to the Communications and Marketing Team




Qualifications and Requirements:

  • Bachelor\'s degree in related field preferred
  • Three to Four years related experience in marketing/communications, digital media, online communications, or a related field
  • Exceptional writing and editing skills, and the ability to develop messaging and deliver information in a compelling manner
  • Demonstrated knowledge of online marketing and communications strategies and tactics, digital trends, and technologies
  • Management experience a plus
  • Experience in tracking and analyzing media metrics
  • Experience in web management/web development including WordPress; knowledge of basic HTML; proficiency in web content development, software, and standards
  • Experience with content management systems and web platforms (preferably MailChimp, Luminate, WordPress), search engine optimization, Google Analytics, and graphic design applications, such as Adobe InDesign, Canva
  • Background of leading and/or overseeing graphic design projects
  • Ability to work collaboratively across organizational lines, manage multiple projects simultaneously, and meet deadlines
  • Commitment to LIRS\'s core mission and values and an ability to model those values in relationships with colleagues and partners; commitment to empowering refugees and migrants

Lutheran Immigration and Refugee Service (LIRS) is a national faith-based organization with an 80-year history, a budget of over $55 million per year, and over 80 headquarters staff. Widely recognized for our expertise in implementing federal programs on behalf of refugees and migrants in the United States,LIRS resettles refugees, reunites children with their families or provides loving homes for them, conducts policy advocacy, and advances the protection and rights of vulnerable migrants.

Headquartered in the beautiful Inner Harbor of downtown Baltimore we provide services nationwide through a network of affiliates.

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